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Nicotine Strength Label Changes

We’re introducing a new way of displaying nicotine strengths, starting with our Vorteke Maxx Salts range. From now on, the front label will show the “freebase” equivalent strength instead of the nicotine salt strength. Don’t worry—there’s no change to the product itself. The nicotine salt strength will still be listed on the back of the bottle.

Key Details:
  • No Formula Change: The product remains exactly the same; only the displayed nicotine strength is changing.
  • Gradual Rollout: This update begins with our Vorteke Maxx line and will expand to other products over time.
Freebase (New advertised at) mg/mL Salt strength (Conversion) mg/mL
0mg/mL 0mg/mL
3mg/mL 5mg/mL
6mg/mL 10mg/mL
12mg/mL 20mg/mL
18mg/mL 30mg/mL
28mg/mL 46.67mg/mL